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Promotional campaign- JUNO

on September 23, 2017

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Entertainment Weekly

I have chosen this specific magazine (Entertainment Weekly) to use as a mock for my movie magazine. Entertainment Weekly is an American magazine, published by Meredith Corporation, that covers film, television, music, Broadway theatre, books and popular culture. I have chosen this because although Inside is a British film, American films tend to do better when advertised correctly. Therefore I hope that sales in America will incline as a result. The style is generally simple, including a typical masthead which follows the conventions of being placed at the top of the page. I also noticed that in each cover, there are not very many cover lines as the celebrities in the main image are prestige in their industry and therefore cover lines might draw attention away from them. There is however, a large cover line stating the name of the film being released or that has been released, followed by a subheading to inform readers of what the article is about or what might hook the readers int

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Promotional campaign- JUNO

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